It’s very possible that your data sucks.  Or if your data is accurate, it's likely that you're fixating on the wrong metrics.  

 

I LOVE this interview.  While I can’t pick favorites, it would be hard to find an episode that was more important to your business than this one.  

 

Charles Farina and the team at...

Product discovery on Amazon is almost exclusively driven by search.  So if you want to drive more sales on Amazon you have to get better at search - both the organic side (SEO) and the paid ad side.  In this week’s episode, I interview a man who knows Amazon search inside and out - George Lawrence.  

 

He started...

Facebook ads are one of the hottest paid channels for online merchants right now.  FB ads played a huge part in Ezra Firestone's growth from under $10million in revenue to over $22.5 million in a single year.  

 

Part of achieving success on Facebook is keeping up to date on what's working now.….And it's a moving...

Bart Mroz has his finger on the pulse of the eCommerce industry.  He's the co-host of the Register Podcast and writes for Entrepreneur, Retail Dive, Social Media Today and more.  

 

This episode is all about emerging trends, what's next, and how we should approach (our least favorite term) omnichannel.  

 

Bart moved to...