eCommerce Evolution

Episode 216 - Offers, Audience Building, and List Nurturing - The Ultimate Game Changers

Nov 30, 2022

Allie Bloyd is a podcast host, consultant, Facebook Ad pro, and marketing juggernaut!

In this episode, Allie and I talk about several elements many eCommerce brands overlook or simply under-leverage.

To use a golf analogy, many eComm brands are focused on impressive drives when they also need to consider their short...

Episode 215 - YouTube Misconceptions, Changes, and Competitive Intel

Nov 16, 2022

What you don’t know about YouTube is hurting you.

Justin Sardi is the founder of Tube Sift and Video Ad Vault. He is a true YouTube OG.

He’s been running ads and geeking out on YouTube organic growth since 2012.

He’s built two of the leading YouTube research and spying tools on the web - Tube Sift and Ad Vault....

Episode 214 - Split-Test Everything with Kurt Elster

Nov 9, 2022

Kurt is a legend in the eComm space and hosts one of the most popular podcasts in our industry.

His show, The Unofficial Shopify Podcast, just crossed the 2 million downloads milestone.

Kurt and his company are all about one thing - helping Shopify store owners make more money. And the best way to do that is by...

Episode 213 - Rethinking Facebook Ads & ClickFunnels 2.0

Nov 2, 2022

John Parkes and I go way back.

In the early days of OMG, we partnered with Russell Brunson on a project called DotComSecrets Local. John helped oversee the project. It was pre-ClickFunnels in 2010 and an excellent time to work as an online entrepreneur. Having an upfront seat watching Russell and his team was...