Misconceptions about GDN are
rampant in the eComm world. It’s too hard. It’s too expensive. The
targeting isn’t as good as Facebook. It doesn’t work. Justin Brooke
knows better.
Justin is an ad veteran who knows just about every ad platform out
there. He’s partnered with and trained media buyers for Russell
Brunson, Frank Kern, Dan Kennedy and more. He also worked for Agora
Publishing. He KNOWS his stuff. And he believes GDN ads are better
than Facebook?
Why?
You can
still get $.40 and $.80 clicks.
GDN offers
targeting that you can’t match on Facebook.
GDN creates
the impression that your brand is “everywhere”.
Here are some tips we cover:
His unique
approach to GDN for eCommerce.
His landing
page must-have elements.
How quality
is in the quantity when it comes to GDN headlines and copy.
Testing 3
angles for every idea - toward pleasure, away from pain, and
something controversial.
Utilizing
the overnight celebrity strategy with testimonial GDN ads.
How
deadlines and testimonials work together.
How to work
hand-in-hand with the algorithm for amazing results.
About the Podcast
eCommerce Evolution is hosted by Brett Curry, CEO of OMG Commerce. Tune in for fresh interviews with the merchants, vendors, and experts shaping the eCommerce industry. We take an in-depth look at what's new and what's next in eCommerce.