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Sep 21, 2022

Long-time fans of the show might remember me saying that SEO was the first online marketing skill I learned and was also the first service OMG offered. 

We got out of the SEO game years ago, but I still love it. And I believe it's a massive area of opportunity that most eComm brands are missing. 

I first heard my guests...


Sep 14, 2022

Email marketing is the ultimate money maker for eCommerce companies.

When you have email marketing dialed in, EVERYTHING else gets better. Your product launches improve, you can spend more on top-of-funnel marketing efforts, convert more abandoned carts, and give your customers a better experience. The list goes on and...


Sep 7, 2022

My guest today is Krik Angacian, the co-founder of Candy Can. Krik’s background is first as an investment banker and then as a founder of a protein popcorn business that he sold a few years ago.
 
Candy Can is a phenomenal product (full disclosure - I am an investor) and somewhat addictive. If you’re like me,...


Aug 31, 2022

What’s the secret behind the runaway success of Dr. Squach, Manscapped, William Painter, Ruggable, Lume, and more?
 
Product design that people love is part of it.They also leveraged FANTASTIC creatives. They didn’t just create ads that converted; they had ads that viewers loved.
 
This allowed for scaling....


Aug 24, 2022

What if you could cut your lead costs in half? What if you could shorten your sales cycle from several weeks to just a few hours? What if you could leverage organic and paid traffic for better connections, delightful customer interactions, and more sales?
 
That is what Chatbots can create for you.
 
I heard Natasha...